The pros and cons of self-publishing versus going the traditional route of finding an agent and submitting a book proposal to a mainstream publisher
Be Careful with Your Copyrights
As a writer, it’s a good idea to understand what rights you are giving away and which ones you are retaining.
Finding and Understanding Your Target Market
When you focus in on one group’s particular problems, your Web site and products will resonate with the people in that marketplace.
Hail Cesar
The Dog Whisperer shows what happens when you aren’t the leader of your pack.
Cleaning the Closet Is Like Marketing Your Business
The next time you are feeling lost while trying to market your business, evaluate your marketing systems and think about what is working and what isn’t.
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